Joe Simpson

One of the most creative riders out there! Joe tears up any spot he visits with his own unique style. He can often be found filming, partying and having a damn good time with his younger bro, Jake, and their crew.

Stu Innes

Stu is a straight up shredder! We wanted to say that he's a rail specialist, but he kills it on the kickers too. Dude has more tech on lock than Zuckerberg's basement.

Maisie Hill

One of Team GBs bright young prospects, Maisie kills it whatever she chooses to ride; slopestyle, big air, pipe, boardercross, this chick can do it all!


Owen is an all out legend, whether he's sending it on a snowboard or on a wakeboard, he kills it! He was Team GB's flag bearer in the 2018 Paralympic games, competing in the Boardercross in Pyeongchang. We're stoked to see what Owen does next!

Mike McKernan

Mike spends most of his time shaping and shredding at Geilo Park in Norway, and it shows... style for days!